1. JWARE Proudly Presents: Lynda.com - SEO: Link Building in Depth
  3. Release Type: Bookware
  4. Supplier: JWARE
  5. Cracker: JWARE
  6. Packer: JWARE
  7. Protection: DRM
  9. Publisher URL: http://www.lynda.com/
  10. Publisher: Lynda.com
  12. Publication date: 26/10/12
  13. Release date: 28/10/12
  15. Description:
  17. There are two sides to search engine optimization (SEO): on-page
  18. and off-page optimization. Off-page means getting links from other
  19. websites to point back to your site, which strengthens your site's
  20. position in search engine results. In this course, author Peter Kent
  21. dissects the anatomy of a link, explains how links affect page ranking,
  22. and reveals the properties that make an excellent inbound link. The
  23. course also evaluates reciprocal linking; link building via press
  24. releases, blogs, and articles; and the importance of using quality
  25. links that are search-engine friendly.
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