1. JWARE Proudly Presents: Lynda.com - SEO: Link Building in Depth
  2. Release Type: Bookware
  3. Supplier: JWARE
  4. Cracker: JWARE
  5. Packer: JWARE
  6. Protection: DRM
  7. Publisher URL: http://www.lynda.com/
  8. Publisher: Lynda.com
  9. Publication date: 26/10/12
  10. Release date: 28/10/12
  11. Description:
  12. There are two sides to search engine optimization (SEO): on-page
  13. and off-page optimization. Off-page means getting links from other
  14. websites to point back to your site, which strengthens your site's
  15. position in search engine results. In this course, author Peter Kent
  16. dissects the anatomy of a link, explains how links affect page ranking,
  17. and reveals the properties that make an excellent inbound link. The
  18. course also evaluates reciprocal linking; link building via press
  19. releases, blogs, and articles; and the importance of using quality
  20. links that are search-engine friendly.
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